—————————————————————————

A lot of work to be done and I’ve just woken up (2:32PM GMT) the girl at the New Years party refused to give me a kiss on the countdown, great, I’ve lost half a day and no good-luck-new-year-kiss.

Where to start? – Starting a company is easy – making a profitable, popular and an enjoyable one isn’t.
___________________________________________________________________________________________________

Phase 1 – Preparation

I’m breaking my preparation down into three segments – BRAND, PRODUCT and METHOD.

Over next three days I’ll make decisions that will shape and give my company structure, these are never set in cement, any good company will need to adapt to the latest styling, products and offers if it’s going to survive.

For the rest of today I’ll be looking at my brand, possibly one of the most important aspects of any company, I wish to come across as a professional, medium sized company with high quality inexpensive photo products.

Things to do:
Come up with a name for my company.
Create concept logos.
Colour and design styles/themes.

I’ll report back tomorrow morning with what I’ve decided on.